Considered one of the most important and popular social networks today, Facebook is a virtual interface developed in 2004 by four Americans from the city of Cambridge, Massachusetts: Mark Zuckerberg, Dustin Moskovitz, Eduardo Saverin and Chris Hughes. Today it has three real headquarters from which it operates for America (headquarters Palo Alto, California), Europe, Africa and the Middle East (headquarters Dublin, Ireland) and Asia (headquarters South Korea). Facebook is considered to have generated a capital inflow of around 800 million since its inception.
Facebook operates worldwide as a social network in which people, after creating a profile and completing the data they want, can carry out different activities among which the most popular are searching and finding numerous real-life contacts (many of which belong to past moments of the life of each one), express their opinions and moods, upload and comment on photos, play games, create networks and groups with different objectives, etc.
One of the most important characteristics of Facebook is its constant updating and it is because of this that one can, in their profile, instantly observe the different actions, decisions and activities carried out by the contacts on their list. Additionally, Facebook makes it easy for people to connect with each other by recommending contacts and suggesting friendships with people who have shared acquaintances or friends.
Today, many media, politicians, entertainment stars, social activists, brands and companies have their own profile on Facebook due to the great reception and popularity that this social network has, which then allows the message to be spread by the subject. in question it reaches thousands of people in minutes or seconds. In this way, the advertising effect to be achieved is much more effective and, in most cases, completely free.
